Strategic Marketing Is Like Planning a Vacation
Strategic marketing is like planning a vacation and begins by creating a marketing strategy. This may sound simple, but like most things creating a marketing strategy is easier said than done!...
View ArticleStrategic Marketing is like Planning a Trip
Creating a marketing strategy is like planning a trip. You have to know where you are and where you’re going before you can even BEGIN making a plan. In my recent post Strategic Marketing Is Like...
View ArticleCreating a Website that Does Almost Nothing.
I’ve worked with hundreds of business owners in creating websites for their business – and often discover during the process that there’s a lot of “magical” thinking out there when it comes to web site...
View ArticleSocial Media Mistake #3: Forgetting what it is…
Probably the most common social media mistake made by both business owners and individuals is not having a clear understanding of what social media is. When you forget (or don’t know) what social...
View ArticleBusiness Blog Ideas to Increase Sales
Business blogging can be great for your business… but only if you’re creating the “right” kind of content. A “Mommy blogger” has dozens of places from which to draw inspiration for blog posts. A mommy...
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